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Our planet might be facing challenges, yet there is hope. A new award from the interdisciplinary festival the Starmus festival seeks to motivate people to act.

This new Earth medal bearing Jane Goodall's name will honor in memory of the renowned scientist and conservationist who passed away this year. It will recognise individuals and groups that advocate for our planet's biodiversity.

The Medal's Framework

Initial honorees are slated for announcement during the Starmus VIII festival in Tenerife and La Palma, which will run from October 17th to 22nd next year.

According to statements that Goodall, who was a member of the festival's board, had endorsed the medal's establishment. “The idea behind this medal, and Starmus being entrusted with organising it, is Jane’s,” a statement said. “She said she would like for this to occur. This is likely because of the unique connection she shared with the festival.”

“This medal will acknowledge enduring projects carried out to make our world improved for people, animals and the environment and foster motivation to continue such efforts,” commented a relative.

Structure and Vision

One of the founders of Starmus stated that the medal – unveiled at a prestigious venue – would probably have multiple categories.

“The intent is for it to be very much similar to the Stephen Hawking medal for science communication that we created exactly 10 years ago,” it was explained. Jane Goodall herself received of that award.

Sharing thoughts on the outlook for Earth, a prominent voice stated, “Honestly, it is difficult to be optimistic. Present governance globally is conducting a dismissal of evidence. So this undermines the world’s efforts.”

“Realistically, the situation appears very good which means we need to begin to reflecting, more deeply about the consequences of human activity. And that’s not only global warming, but also the whole way in which we interact with nature.”

A Call to Action

Consequently, it was noted it was a good time to follow Goodall’s example. “I think that in bestowing the prize, the focus will be on this core philosophy that Jane embodied – which made her foremost concern, to change the way we treat wildlife around us.”

A major topic at present was highlighted of disinformation. The theme of the upcoming Starmus festival will be “the search for truth”.

“There is a recognition that factual reality is becoming a subject of discussion when politics are involved. And it’s a very dangerous thing,” it was said. “Climate research remains a scientific discipline; it is impossible to have any influence from politics in this field.”

Optimism and Resolve

The hope is that the medal will spur concrete steps. “It’s about inspiring individuals to get involved and to show concern and to work toward these goals, really. Whether or not we feel hopeful, we must look at doing the best we can,” a statement concluded. “Be prepared for setbacks, yet we must continue striving towards succeeding.”

A family member involved in environmental protection expressed optimism that “with guidance and when empowered, humans can be conscientious guardians of our planet”, citing the work of an institute that, in addition to its projects, assists young people become engaged with their community, wildlife, and environment.

“As my late grandmother repeatedly reminded us, the choices we make each day are significant and it is up to us the kind of difference we make,” it was stated. “It is not too late and this medal will give encouragement and increase understanding regarding beneficial initiatives that are being undertaken.”